Nearly 40 Million Americans Used Whitening Products in 2018—How Bethesda’s Beauty Culture Fits In

Bright Smiles in Bethesda: How National Whitening Trends Affect Local Patients

Did you know that nearly 40 million Americans used teeth whitening products in 2018? While this trend has spread across the nation, Bethesda’s unique mix of career-focused professionals, social lifestyles, and proximity to Washington, D.C. make a bright smile more than just a luxury—it’s often a necessity. At First Class Smiles Bethesda, Dr. Arlene Asante, a trusted dentist in Bethesda, MD, helps patients achieve stunning smiles that match the community’s beauty-driven culture.

Call our Bethesda dental practice at (301) 264-5015 to schedule your professional teeth whitening consultation today. We proudly serve patients from nearby areas, including Rockville, Chevy Chase, and Potomac, MD.

young woman in striped shirt smiling with her new porcelain veneers in front of a blue background

The Rise of Teeth Whitening in America

In 2018, an estimated 40.24 million Americans used whitening products, and while the number dipped slightly to 35.26 million in 2022, whitening continues to rank as one of the most popular cosmetic dental services nationwide. Social media, Zoom calls, and a focus on self-confidence all contribute to the growing demand.

For Bethesda residents, where many work in high-visibility positions at the NIH, federal agencies, or private corporations, maintaining a professional and polished appearance is essential. A brighter smile has become part of that equation.

Bethesda’s Beauty and Lifestyle Culture

Bethesda is known for being an affluent, highly educated, and fast-paced community. From coffee shops along Wisconsin Avenue to wine bars in Chevy Chase and Rockville, lifestyle habits often contribute to tooth discoloration. Combine this with a beauty-conscious culture influenced by D.C.’s political and social scene, and it’s no surprise that demand for whitening treatments remains strong.

At First Class Smiles Bethesda, Dr. Asante understands that patients want whitening solutions that are not only effective but also fit seamlessly into their busy schedules.

OTC Whitening Products vs. Professional Whitening in Bethesda

Nationally, about 90% of people who whiten their teeth use at-home products, while only around 10% opt for professional treatment. Over-the-counter strips, toothpastes, and LED kits may seem convenient, but they often deliver uneven results and may increase tooth sensitivity when misused.

Professional whitening treatments, on the other hand, are faster, safer, and deliver dramatic results in a single visit. As a leading Bethesda dentist, Dr. Asante offers in-office options as well as custom take-home trays for those who prefer to whiten on their own time.

Why More Bethesda Residents Are Choosing Professional Whitening

Bethesda professionals and families are busy—whether preparing for a corporate presentation, a wedding, or a social event in nearby D.C., many prefer the predictable, lasting results of professional whitening. In fact, studies show that over 90% of patients who receive professional whitening report high satisfaction rates.

Dr. Asante and her dental team at First Class Smiles Bethesda provide personalized care, ensuring whitening treatments are customized to your needs and sensitivity levels. Many patients from Rockville, Chevy Chase, and Potomac, MD, choose her practice for reliable results and a comfortable experience.

Tips for Maintaining a Whiter Smile in Bethesda

Once your smile is brightened, you’ll want to keep it that way. Dr. Asante recommends:

  • Limiting coffee, tea, and red wine, or rinsing after enjoying them.
  • Brushing and flossing daily with a dentist-approved whitening toothpaste.
  • Scheduling regular cleanings at First Class Smiles Bethesda.
  • Using touch-up whitening treatments or custom trays as recommended.

These steps help ensure your whitening results last longer and keep your smile radiant.

woman pointing at her teeth

Don’t Wait—Get the Whitening Results You Deserve at Our Bethesda Office!

Nearly 40 million Americans are whitening their smiles—and Bethesda residents are no exception. If you’re ready to experience the confidence that comes with a brighter smile, schedule a consultation with Dr. Asante at First Class Smiles Bethesda.

Call our dental clinic in Bethesda today at (301) 264-5015 to book your appointment. We proudly serve patients in Bethesda, Rockville, Chevy Chase, and Potomac, MD.